The Blog

There are so many of us that have big God-sized dreams for our lives & businesses… And quite a few of us that let life/doubts/fears get in the way of making those dreams a reality. Even me! The past 2 years have been a whirlwind – for all of us. Personally, between the worldwide pandemic, […]

No matter what kind of business you’re growing, creating a nurture sequence is so important for serving your audience well!  Nurture funnels are the magic tool to helping you build trust, establish yourself as a thought leader, segment your list, and eventually lead your audience into the sale in a non-sleazy, super-valuable way.  Curious what […]

Before you ever launch a funnel or start figuring out how the tech will work, the first step you’ll want to take is actually mapping out the funnel. There are a ton of different ways to build marketing funnels, and honestly, there’s no singular “right way” to build a funnel. What your funnel will look […]

There are a lot of reasons that building funnels can feel overwhelming.  The amount of tech options, tools, and integrations out there is incredible – but it’s also the #1 thing that gets in most people’s way when starting to build funnels. They simply don’t know which ones to choose or where to start, and […]

I’m a total nerd when it comes to testing out different types of marketing strategies and funnels – which is why I’m so excited to share a post dedicated to helping you figure out which type of opt-in is right for YOU and YOUR BUSINESS. Today, we’re going to break down exactly what an opt-in […]

Yay! You made a sale. But what if it didn’t need to end there? What if you could take that one sale and make it even more profitable while giving your audience or client even more value? This is what upselling is all about! In today’s post, we’re going to walk through the step-by-step process […]

If you’ve spent a few seconds on my website or Instagram, you can probably tell that I get just a *little* bit excited about marketing funnels. I joke that marketing funnels and launch plans are my love languages – but I really do geek out over them! That’s why I’m SO excited to take it […]

You’ve probably heard it a billion times before: the money is in your list. via GIPHY In case you haven’t heard this before: the money is in your list. Before you start to figure out *how* exactly you monetize your email list, you need to actually GROW an email list. Meaning, let’s get more people […]

The term “evergreen” gets thrown around a lot in the online marketing and education space, so today I wanted to break down exactly what it means, how to use evergreen funnels to grow your business, and whether an evergreen launch is the right fit for you. What does “Evergreen” mean in marketing? If you’re a […]

If you’re growing a business, you need to build an email list. And if you have an email list, you need to actually show up and serve that list – which is why nurture sequences are so so important! What’s crazy is I see SO many entrepreneurs and businesses neglect this marketing strategy – leaving […]

One of the questions I get asked a ton is how I created my own email signature. Today, I’m going to walk you through the SUPER simple & easy DIY way to build your own custom email signature. Heads up: you do not need to hire a designer or use a fancy software to make […]

Thinking of trying to DIY your own website but unsure of how to get started or wondering which platform to choose? I’ve got you, friend. In this post, I’m going to share all of the ways you can get started building your own website and why I chose Showit to build mine! Can You Build […]